Psychology in Marketing and Sales: Understand how customers think when buying

Grow your business, get more sales and win over more customers with this mini-series book on how the customers’ mind works when offered products and services in a different way.This book covers:- How to price products to sell more and at a higher price- How to position products to generate sales- How words and colors used can impact the decision-making process- How smells, music, fear, and much more impacts the way we decide to buyThis book is designed to show you how you can use what you have learned from the book for sales and marketing without having to understand the in-depth psychology and how the human mind works. Simple and easy to implement practical examples are given throughout the book to help you.