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(as of Nov 14,2020 16:52:54 UTC – Details)
An essential part of any marketing professional’s tool kit—this strategic and actionable guide shows you how to apply the renowned StoryBrand framework to your brand.
Every day, brands lose millions of dollars simply because they do not have a clear message that tells consumers who they are and what value they will add to their customers’ lives. To solve this dilemma, Donald Miller wrote Building a StoryBrand, which has become the quintessential guide for anyone looking to craft or strengthen their brand’s message.
Now, Don is taking it a step further with this five-part checklist that helps marketing professionals and business owners apply the StoryBrand messaging framework across key customer touchpoints to effectively develop, strengthen, and communicate their brand’s story to the marketplace.
Praise for Marketing Made Simple
"I created collateral for a client and they recently told me not to release the next round we created because they can’t handle the influx of customers from the first round. They had more listings this year than in 30 years of business." – Amy Burgess, Marketing Consultant
"My last email campaign I delivered raised $20k. Thank you Donald Miller for giving me a system that I know works." – Ian Stewart, Owner/Creative Director of Root Source Digital
"A client went from $15MM last year to $27MM so far this year. All from updating their messaging and implementing new lead generators and email campaigns.- Wes Gay, CEO Wayfinder
"Just heard from one of my clients that she’s getting 18 ideal client leads a day from her website. Before we redid her wireframe, she averaged around 1-3 leads a week. And that’s just with updating her website." – Amy Schutte, Owner of Hudson and Co LLC
From the Publisher
Lots of marketing agencies will sell you new logos, color schemes, and brand guidelines followed by Facebook ads and slick landing pages. But without a sales funnel in place, most of that stuff won’t work. If you’ve been wasting money on marketing, author Donald Miller will help you stop that waste in its tracks. Follow the easy-to-understand blueprint in Marketing Made Simple to increase sales, grow your mission, and connect with customers.
Apply the StoryBrand framework to your marketing across all customer touch points.
Learn a 5-part sales funnel that’s proven to grow revenue.
Get actionable, strategic steps you can immediately implement.
Correct the nine mistakes you’re likely making on your website.
Amy Burgess, Marketing Consultant
“I created collateral for a client and they recently told me not to release the next round we created because they can’t handle the influx of customers from the first round. They had more listings this year than in 30 years of business.”
Ian Stewart, Owner/Creative Director of Root Source Digital
“My last email campaign I delivered raised 20k dollars. Thank you Donald Miller for giving me a system that I know works.”
Wes Gay, CEO, Wayfinder
“A client went from 15MM dollars last year to 27MM dollars so far this year. All from updating their messaging and implementing new lead generators and email campaigns.”
Amy Schutte, Owner, Hudson and Co LLC
“Just heard from one of my clients that she’s getting 18 ideal client leads a day from her website. Before we redid her wireframe, she averaged around 1-3 leads a week. And that’s just with updating her website.”
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