How Business Works: The Facts Visually Explained (How Things Work)

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Understand the sometimes-confusing business world with How Business Works, a user-friendly guide to understanding business jargon and corporate structure. Whether you’re looking to get ahead at work, want to start your own business, or just want to understand the business world better, How Business Works is a comprehensive guide that makes even difficult business concepts easy to understand.

Learn everything you need to know without getting bogged down by boring textbooks. How Business Works offers helpful diagrams, infographics, and bite-size, step-by-step information, all in jargon-free text that’s a pleasure to read. From basic business principles, like how the Board of Directors is structured, to more complicated financial concepts, like how to calculate depreciation, How Business Works is a great first-stop for business students and middle managers who want to understand business without the MBA.

From the Publisher

business, explanation, explain, infographic, guide, dk

How Business Works

A graphic guide to business success

Why is cash flow so important? What is agile production? How does digital marketing work? Who sits on the board of directors?

How Business Works explains key business concepts, using eye-caching graphics and simple, jargon-free language.

It is essential reading for anyone wanting to learn the basics of business and succeed in the 21st-century global marketplace.

Covers key topics such as:

Business ownership

Start-ups

Buying and selling businesses

Corporate structure

Human resources

Financial reporting

Accounting

Measuring performance

Marketing approaches

Outbound and inbound marketing

Information management

Manufacturing and production

Product development

Control

Supply chain

Business Development

business, forecasting

Forecasting

Predicting future business performance is necessary to estimate probable sales, income, costs, and profitability and thus gain investment and maintain confidence in the company.

sales, marketing, business, development, management, approaches

How Sales and Marketing Works

This thorough section explains marketing mix, marketing approaches, outbound marketing, inbound marketing, business development, and information management.

flow production, mass production, product, production line, assembly, business

Flow Production

The purpose of flow (mass) production is to produce a large number of identical, standardized items. This usually happens on a moving line, which can be interrupted when the product is changed.

management, operations, manager, leader, approach, agile production, innovation

Management

Every manager in a business, particularly in manufacturing, has to ensure that all resources—from materials to equipment and staff—are used efficiently, while keeping the customer continually in mind.